Bluefish Webinars and Insights

The Future of Ecommerce for Manufacturing

Webinar: The Future of Ecommerce for Manufacturing

  • Experience is Everything. As competition and buyer empowerment compound, customer experience itself is proving to be the only truly durable competitive advantage in the populated landscape of B2B Manufacturing.
  • The B2B Buyer of the Future. The new management and decision makers with purchasing power in B2B manufacturing are millennials. Millennials prefer online communications over phone/email. They care about social proof, peer reviews and visuals.
  • Big Data and Artificial Intelligence. The B2B technology landscape of the future will be driven by big data. Artificial intelligence in support, personalization and sales, will redefine the buyer journey, bringing new buyers in the manufacturing pipeline from interest to purchase.

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